Monday, November 29, 2010

Peanut Butter Christmas

The former ETA Peanut Butter factory in Ballarat Braybrook is pretty much gone now. Once a shining modernist coloured glass box, designed by Frederick Romberg, and some of the framing is stacked.

It was apparently the only Australian design included in the 1962 publication Industriebau, a seminal international text on industrial design, published by the German Institute for Industry.

My recollection, however, is from the santa show done on the top of the awning - a sort of animated illuminated diorama.

Original Wolfgan Sievers image is here:

Image of christmas at ETA by Gary Ayton at

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